Caretakers of Our
Beautiful Outlook
— SINCE 1961 —
WE BEAUTIFY
WHY WE BEAUTIFY
We beautify Point Loma — our corner of earthly paradise — to make it even more beautiful and pleasant, to enhance its character and charm, and to improve our quality of life and outlook.
HOW WE BEAUTIFY
We transform paved, barren medians and parkways in prominent locations throughout Point Loma into beautifully landscaped sites. We remove asphalt and cement and reintroduce earth and our eyes to the beauty of nature by planting and caring for a variety of trees, flowers and plants. We keep our Peninsula clean and safe by picking up debris and litter, and removing graffiti. We also enhance community entrances and corridors, and create community landmarks by installing community signs, lights, landmarks, benches, banners, public art and sculptures.
MEAN GREEN TEAM
POINT LOMA, CALIFORNIA
— 20 SITES —
MAINTAINING BEAUTY
The Mean Green Team is the heart and soul of the Point Loma Association. Each Friday morning a stalwart group of volunteers gather at one of 20 work sites throughout the Peninsula. The Mean Green Team plants, fertilizes, irrigates, prunes, weeds and collect debris and trash. Some even sharpen and fix tools and repair irrigation systems. We proudly maintain these landscaped sites to beautify our neighborhood.
Our team, in bright green vests, is a familiar and welcome sight in the neighborhood. We’re a group of community volunteers comprised of varying ages, backgrounds, and professions of all types.
The Mean Green Team is open to everyone interested in working with us to improve our neighborhood. Come every week or whenever you may be available. After each work session we gather at a local spot for coffee, conversation, fun and camaraderie. It’s amazing how much we enjoy our labor and enjoy the company of our teammates.
VISIT our Facebook page for each week’s Mean Green Team work site. Join us — You’ll be warmly welcomed!
MEDIANS & PARKWAYS
POINT LOMA, CALIFORNIA
— 10 SITES —
CREATING CHARM
Starting with bottlebrush trees and then the iconic jacarandas on Rosecrans in the early 1960s, the PLA has undertaken multiple, major beautification projects throughout the years. We planted gold medallion, sycamore and pepper trees on Cañon, transformed the Catalina & Cañon median, and enhanced seven median and parkway landscapes along the Nimitz Parkway corridor from Interstate 8 to North Harbor Dr.
Financing of these projects has involved a combination of fundraising by the PLA, grants from the City and County of San Diego, and generous contributions form private donors. These projects represent the best of true public-private partnerships. Tireless efforts by PLA volunteers resulted in the planning, permit approvals, financing, construction and maintenance of these islands of community beautification.
VILLAGE LIGHTS
POINT LOMA, CALIFORNIA
The Village Lights concept was developed in 2018 to preserve the historic Point Loma Village while providing an opportunity to create a lasting legacy for generations to come. Designed to support the vitality of the neighborhood for businesses and residents, the Village Lights create a distinctive canopy of lights leading into and out of the village along Rosecrans Street. The lights will become a signature feature in Point Loma and enhance the experience of walking or driving through the village.
The Village Lights plan was developed by the Point Loma Association in cooperation with the County and City of San Diego. Point Loma Association identifies and advocates for public realm improvements that contribute to the quality, character, culture, and livability of the Peninsula.
THANK YOU FOR YOUR SUPPORT!
-
Ed & Kathy Brown
Ms. Pamela Hamilton Lester
Dorothea Laub
Jack & Jennifer White -
Steven & Lynne Doyle
Lori Fleet
Lynn & Frank Silva (Farmer's Insurance)
Jack & Dorothy White Trustees
Willis Allen Real Estate (Corporate) -
JT Barr
Steve & PJ Bothwell
Julia Bruck
Cecilia Carrick & Stan Nadel
Julie Connolly
Bruce Cook & Martha Phillips
Summer Crabtree
Scott Dale
Donna Damson
Mr. Adriano DaSilva
Wallace Dieckmann
Kevin Dimler
Genia Engelstad
Markus Feldmann
Bryan Farres
Bruce Fischer
Thomas Friedberg (Friedberg & Bunge)
Cathy Gallagher
Judy Garrett
Wendy Gillespie
James Hall
Sandy Hanshaw (The Wine Pub & Coffee Hub)
Sara Hickmann
Mr. Bill & Marti Klees
Bryce & Sierra Kroha
Peter La Dow
Carol & John Landis
Rob & Christine Landis
Bre Manning
Linda McKinley
Shelley Miller (Good Point Gasoline)
Michael & Barbara Morton
Beth Roach
James & Patrish Seman
Point Loma Rotary Club
Ryan Wallrich (Harbor Family Dental)
Franz Weinhandl
Jock & Susan Wright
Samantha Yurman
Adam Zack (Jensen's Foods)
Point Loma Assembly
PLHS Pointer Association -
Ryan Adams
Sara Afsahi
Mark & Carlene Albrecht
Ron M Arnold
David Arnold
Madison Augustine
Mary Kay Bates
Alan Beneze
Benjamin Bensoul
George & Jean Benthien
John & Rosemary Benya
Dusty & Lynn Bernard (Midway Towne Center)
Jyoti Bhakta (Ramada by Wyndham San Diego Airport)
Ms. Mary Brito
Shannon Brown
Peter & Ginny Buerger
Clark & Kaye Burlingame
Carol Buser
Robin Caballa & John Creighton Harry & Sandra Carter
Mark & Alexandra Chrisman
Ron & Guadalupe Cohn
Celia Condit (Searcher INC)
Sandi & Richard Conniff
Meagan Crowell
Peter Deering
Peter & Linda Deering
Glenn & Joanne Dethloff
James & Julie Dillon
Scott Drew
Janice Egnew
Peter & Doris Ellsworth
Robert & Penny Faucett
Neil Finn (America's Finest City Half Marathon)
Howard Flamm
William Fox & Linda Jessop
Barbara Franklin
Helen & Chris Ghio
Joseph Ghio
Tom & Elvira Gibbings
George & Alison Gildred
Warren Goldfarb
Dianne Grafton
Leigh A Hark
Leslie Harrington
Leslie Hazard
Janna Hernholm
Anne Herrin (Compass)
Pat Holmes
Barbara Hosaka (Cabrillo Civic Club #16)
Susan Houser
Michelle Huber
Marie & Michael Huff (Berkshire Hathaway)
Mr. Robert Jackson (Broker Catalina Realty)
Anthony Jeffreys
Cindy Johnsen
Allen Jones
Joseph Joyce
Donna Kaup
Pamela Kelly
Patricia Kinniburgh
Michele Kitchin
Mr. Gordon & Jan Kugler
Nancy Lair
Janette Larsen & Lance Murphy (Xceptional Dental)
John & Charlie Littrell
Peter & Jeanette Lobner
Christopher Longman & Paige Hazard
Dick & Larrilyn Love
Judith Luz
Eric & Gaye Macy
Doug Matheson
Katie McCahill (Vivante Malone LLC)
Mr. Michael & Allison McCurdy
Daniel Mendes & Spencer McClymont
Nelson Mendes
Anthony Mendes
Valerie Michelloti
Glenn Millar (Call Glenn Again Handyman Services)
Susan Minette
Tabitha Murray
Stephanie Noonan
Paul Pate (Blue Ocean Window Cleaning)
Dan Patel
Cameron & Oliver Peter
Jane Pflaum
James & Marcia Piper
Denise Pryor
Steven & Susan Ravellette
Chris & Michelle Riley
Robin Rodger
Rosemary & Thomas Rodger
Alex Roel
Wendy Rosenthal (Movement Mortgage)
Brad & Alice Saunders (Brice House Inc.)
Darlene Sieben
Jefferson and Dawn Smith
Gregory & Arlette Smith Mark and Jeanne Smith
Valerie Sorrentino
Tom & Suzy Spillane
Jonathan Stone
Susan Straub
Diane Sullivan (Diane Sullivan Realty Associates)
Maureen Summers
Connie Tepper
Gail & Lynn Trimble
Ted Walker
Polly Walshin
James Whalen
Patti Clardy Williams and Mike Clardy
Pat & Bob Woodard
Paul Wozniak
Dave and Beth Zedaker (Zed Electric) -
Dode (Joanne) Anderson
Kent Andrews
Madison Augustine
Stuart Bean
Roger Beauchaine
Linda & Wayne Bienhoff
Marianne & George Blackmar
Kent Bradshaw
Patty Camacho
Marilyn Daniels
David and Kerri De Rosier
Jodi and Terry Deane
Scott & Leslie Dupree
Rodney & Gale Eales
Christopher Falvo
Peggy & Jeff Fischbeck
Joy Frye
Leigh Gilbert
Corinne Hoare
Jim & Laurie Hurl
Long Kha
Michael & Beverly Klose
Klonie Kunzel
Bob & Pam Morris
Jennifer Nicolai
June Olcott
Patrick & Mary Rogondino
Lorie Rulon
Catrina Russell (Coldwell Banker)
Frankie and Kat Sciacca
Edward & Sandy Silverman
Lance Smith
Julie Stroud
Nadine Utz
Linda Weber & Charles Tatum
Susan Werner
Dan & Becky Wieder
Therese Zavieh
VOLTAIRE STREET BRIDGE
POINT LOMA, CALIFORNIA
— CENTRALOMA —
ENHANCING AN ENTRYWAY
Community volunteers and the city have agreed on visual improvements for the Voltaire Street Bridge, which is undergoing a 75-year overhaul. We can enjoy a graceful bridge on a key entryway to Point Loma if we collectively raise funds to pay for this community beautification project. The Point Loma Association is acting as the trustee for this endowment.
Noted architect Joe Holasek of NOAA Associates has designed a landmark bridge, pro bono, that creates the illusion of a suspension bridge, an elegant swooping railing with vertical rods that will be mounted next to the required chain link. Ornamental or historic style lamp posts will provide a look the community is accustomed to seeing elsewhere on the Peninsula.
COMMUNITY BANNERS
POINT LOMA, CALIFORNIA
— 78 BANNERS —
DISTINGUISHING PLACE
San Diego is a vibrant city with thousands of special events and dozens of unique neighborhoods. Banners can be one of the most colorful and festive means available to create a stronger sense of community and promote your information. Banners may be used to distinguish unique characteristics about neighborhoods, celebrate special holidays, announce cultural events and market extraordinary exhibits.
Banners cannot be political or religious in nature and cannot be used to advertise a product or corporation. You’re not required to use designated experts for your banner exhibit. However, you’re required to receive approval from the community in which you hang your banners to use their poles and obtain a banner permit from the City of San Diego. The banner districts in which you hang your banners usually have additional requirements. Like in Point Loma, there may be a contract with a specific installer, insurance requirements and a fee to rent banner poles.
Because of the upfront cost to create them, the most effective use of banners is to use them multiple times. Banner design needs to be attractive, simple, two-sided and meet city quality standards, which include use of 9.25 oz acrylic marine canvas or comparable material. Banner sizes, grommets and sleeves are to be made custom for the poles you are renting. Pole locations can be provided by your banner district managing group.
ART & SCULPTURES
POINT LOMA, CALIFORNIA
— 50+ SITES —
ADDING CHARACTER
Since 2005, the PLA has transformed ugly transformer boxes into works of art with the help of talented artists. Most of the utility box art has been paint, but we’ve even done a few vinyl wraps starting in 2013. The utility boxes require a good scrub and reapplication of UV protectant every few years, a task with which the Urban Corps has assisted.
Utility box art projects have brought together high school students, elementary students and other civic organizations. Along Catalina and Talbot, look for boxes highlighting Kiwanis Club of San Diego, Point Loma Association, Point Loma Lions Club, Point Loma Optimists, Point Loma Rotary and The Thursday Club.
Many thanks to the many artists from the Point Loma Artists Association who have lent their artistry to the project. We’ve also had help from many other talented folks, including:
Ann Walker, ARTS: A Reason To Survive, Belinda DiLeo, Betty Decker, Beverly Brady, Bill Maddox, Christa Thurber, Claire Halchak, Georgia Hoopes, Jade Faberes, Janetmarie Colby, Jeff Cleater, John Buscher, Julia Anderson, June Rubin, Kiana Acosta, Kristel Boe, Lee Sie, Lia Bruce, Linda Churchill, Linda Shapiro, Maggie Anthony, Nancy Phillips, Neil Johnson, Nicole Lovett, PLHS art students, Priscilla Ortiz, Susan Crowder, Taylor Aldrich, Thia Nevius, Wendy Diedrick, William Marsh, Yanina Cambereri, Amanda Visger, Steve and Nancy Phillips, John Wells, Warren-Walker Promise Foundation, Stephanie Bales.
With paint, materials, and artist stipend ($200), each box costs approximately $400. We use specialized water-based metal paints, which can cost $20 a can. The UV protectant runs about $80-$100 per gallon.
The Point Loma Association has also brought public art to the Peninsula by way of a sculpture. In 2017, the PLA commissioned kinetic wind sculptor, Jeffrey Laudenslager, through a generous donation from Point Loma philanthropist, Dorothea Laub. The result is Taiji, a kinetic sculpture located in the Nimitz Blvd median near W. Point Loma Blvd — a sight enjoyed daily by thousands of people that pass by.
Now on display in the Nimitz Blvd median near W. Point Loma Blvd
GRAFFITI BUSTERS
POINT LOMA, CALIFORNIA
— ALL NEIGHBORHOODS —
RESTORING BEAUTY
In addition to our Mean Green team, the PLA has a graffiti team — the Graffiti Busters — that works to clean up graffiti in Point Loma. Team members include Cecilia, Ginny, Linda and Pat. The team will clean surfaces or paint over areas to remove graffiti.
The City of San Diego encourages you to report graffiti via Get It Done, which can be done on its website or through its mobile app, which can be dowloaded on Apple and Android devices.
Please help us keep Point Loma beautiful. Become a Graffiti Buster or simply report graffiti.